LA MARCA PROSECCO:
Optimism is a mindset. Make it yours.
Since 1968, La Marca has encouraged others to brighten the world; and we believe that choosing optimism in the face of negativity and pessimism can be its own act of rebellion. Discover for yourself how a taste of la dolce vita can lead to a more joyful life.
OUR PROSECCOS
Toast to life’s most joyful moments, big or small, with lively bubbles and fresh fruit flavors. Explore, shop, and gift La Marca Prosecco.
MEET LA MARCA
Dedication, craftsmanship, heritage, and pride. It’s what makes La Marca the most-loved sparkling wine in America. Our over 5,000 winegrowers share a passion for bringing the magic of Prosecco to the world. Learn how our effortless Italian style sparkles in every pour.
JOIN THE SPARKLE SOCIETY
Never miss a moment! Join the Sparkle Society to access inspirational content, giveaways, events and more.
LA MARCA PROSECCO COCKTAILS
Did you know that Prosecco is the original sparkling wine for cocktails, and is chosen over Champagne by bartenders across Italy—and the world—to uplift a range of sparkling recipes. Find one that’s perfect for your next get-together.
What makes Prosecco and Champagne so different?
How to spot a quality Prosecco
How to Serve La Marca Prosecco perfectly